Content Production // Selected Works

From concept to script to “roll camera,” full-service production.

“Bruce Wayne” by VU

Directed a music video for the hip hop artist VU on location in Downtown Los Angeles for his hit single “Bruce Wayne.” 2024

Happy Lolidays for UO

Concepted and creative directed the holiday 2024 brand film for Urban Outfitters titled “Happy Lolidays.” Shot on location at a store in Montreal with a 55 person crew, this seasonal commercial featured everything from a custom carol by Lubalin, a handmade cast of puppets, special effects including dancing pants, and one crazy idea that we were lucky enough to bring to life to celebrate the season.

Directed by BAZ
Produced by Les Enfants & 1st Ave Machine
Director of Brand Marketing
Urban Outfitters // 2024

Queer Eye Season 7

Interviewed and directed the cast of Queer Eye for a heart-felt featurette for the launch of Season 7.

Netflix // 2023

The Music of BEEF

Partnered with A24 on a custom featurette highlighting the score of the Emmy-nominated series BEEF with composer Bobby Krlic (aka The Haxan Cloak).

Netflix // 2023

All The Light We Cannot See

Directed a three-camera studio interview with award-winning director Shawn Levy and Pulitzer Prize-winning writer Anthony Doerr for their new limited series. Watch the full video here.

Netflix // 2023

Ilana Glazer: The Planet is Burning

Concepted and co-wrote (with my creative partner Dana Angelo) a fully custom teaser video with comedian Ilana Glazer for her newest Prime Video special.

Sid Lee
Prime Video // 2020

Altered Carbon

Concepted and directed a custom VFX-heavy teaser for season 2 of the hit Netflix series with lead star Anthony Mackie on a sound stage in Vancouver.

Sid Lee
Netflix // 2020

Toyota RAV4

Concepted and produced a brand film with social media legend Rory Kramer for Toyota’s new RAV4. This is one branded spot of a series of 3 created in partnership with Purple Suit Factory.

Influential
Toyota // 2018

Netflix Brand & Editorial

Concepted and directed a custom editorial format for Netflix called Breaking Character where top stars from across the slate let fans discover who they are off the screen.

Dancing Queens | Justin Johnson
MINDHUNTER | Cameron Britton

Sid Lee
Netflix // 2018

Drawing Netflix

To launch Netflix’s ambitious drive into animation, we partnered with legendary animators like Glen Keane (The Little Mermaid, Beauty and the Beast) and James Baxter (The Lion King, Madagascar) for a custom teaser where they were asked simply: Draw Netflix.

Sid Lee
Netflix // 2018

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